About

Independent Insight for Complex Social Issues

ISG Research is an independent global insight firm dedicated to understanding the social issues shaping public life.

For decades, we have studied how knowledge, attitudes, trust, and behavior evolve across cultures, institutions, and social systems. Our work helps leaders navigate complexity with clarity grounded in rigorous evidence.

We believe meaningful change requires informed action and informed action requires independent research.

 

Our Focus

ISG Research provides leaders with clarity in complex social environments.

We analyze how knowledge, attitudes, trust, and behavior evolve and what those shifts mean for institutional strategy, investment, reputation, and long-term outcomes for change.

Our work enables organizations to:

  • Understand the real drivers behind public action, engagement, and sentiment

  • Identify shifts in trust and institutional legitimacy

  • Detect emerging cultural and behavioral signals

  • Benchmark beliefs and perceptions over time

  • Ground consequential decisions in credible evidence

Our role is not to advocate, but to illuminate the conditions under which meaningful progress becomes possible.

 

Our Approach

 

We combine methodological rigor with deep issue expertise.

Our work spans qualitative, quantitative, and mixed-method research across regions and global contexts. We design studies that reveal the underlying drivers of public knowledge, attitudes/perception, and behavioral change.

We are intentionally independent. Our responsibility is to produce clear, verifiable insight that leaders can rely on when the stakes are high.


The Power of Evidence

 

Responsible leadership requires verifiable data.

In an era of fragmented information environments and accelerating cultural change, assumptions move faster than facts. Rigorous research provides stability.

We are committed to applying the most current research methodologies while remaining open to innovation that strengthens, not compromises, integrity. We ensure that data is transparent, relevant, and actionable.


Global Perspective

 

ISG Research operates globally, with presence in New York City and Berlin.

Our work spans North America, Europe, the Middle East, and beyond. We design research frameworks that account for cultural nuance, regional variation, and shifting global dynamics.

In a world of interconnected social systems, global context is essential.